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8 Claude Skills for Social Media Managers

FREE RESOURCE
Eight ready-to-use Claude workflows and prompts for social media managers. Plan, write and repurpose content faster. A free guide from Matt Navarra.
Eight ready-to-use Claude skills for the work social media managers repeat every week. Set each one up once, paste in your input, and get a finished asset back, not a first draft you still have to fix.
The eight skills:
01 · Hook Writing: five scored hook options for any topic.
02 · Content Repurposer: a LinkedIn post, carousel outline and short-form hooks from one long piece.
03 · Origin Story Builder: a finished origin story built on a five-part framework.
04 · ICP Builder: an audience profile written in your audience's own words.
05 · Content Calendar Planner: actual topics on actual dates, balanced across your pillars.
06 · Landing Page Audit: a ranked list of what's costing you conversions.
07 · Idea Generator: specific, ready-to-write post ideas, not vague topics.
08 · Competitor Gap Finder: the topics, formats and angles competitors use that you don't.
Each skill comes with copy-and-paste setup and a worked example, plus troubleshooting and tips for chaining skills together.
Whether you're a freelancer, agency, in-house marketer or creator, this guide will help you spend less time prompting and more time publishing.
Quick answers
What is a Claude skill? A saved set of instructions Claude uses for one specific job. Set it up once and Claude pulls it in whenever you ask for that task.
How long does setup take? About two minutes per skill, or around 15 minutes for all eight.
Which Claude plans does it work on? Free, Pro, Max, Team and Enterprise, with code execution turned on.
Is it free? Yes. Enter your email and the guide is yours.